Redesigning an existing product:
The biggest challenge faced during this project was the concept of redesigning a product that had an established brand and high expectations. Through surveying current Generate members on their thoughts and grievances on the previous design, I was able to design a new Landing page and Apply page that maintained the fun, vibrant Generate branding while introducing a new "Cybernetic" feel to the website. Furthermore, consolidated and condensed a lot of the information users realistically would never read.
Working in a small team:
I worked in a team of four people, two designers and two developers. As a result, we were each responsible for our own portions of the website, only working together when it came to reviews. Having a large responsibility for an externally facing product that represented an organization was a lot of pressure, but it felt rewarding when my time of the project came to an end.
The biggest challenge faced during this project was the concept of redesigning a product that had an established brand and high expectations. Through surveying current Generate members on their thoughts and grievances on the previous design, I was able to design a new Landing page and Apply page that maintained the fun, vibrant Generate branding while introducing a new "Cybernetic" feel to the website. Furthermore, consolidated and condensed a lot of the information users realistically would never read.
Working in a small team:
I worked in a team of four people, two designers and two developers. As a result, we were each responsible for our own portions of the website, only working together when it came to reviews. Having a large responsibility for an externally facing product that represented an organization was a lot of pressure, but it felt rewarding when my time of the project came to an end.
Team
Tristan Phan
Grace Uecker
Haley Martin
Olivia Sedarski
Tristan Phan
Grace Uecker
Haley Martin
Olivia Sedarski
Role
Designer
Designer
Tools
Figma
Figma